In Practice

This collection showcases work produced during a four-week placement at The Citation Group, where I collaborated on a range of live internal briefs across digital and print. The projects provided hands-on experience within a fast-paced professional studio, allowing me to apply creative thinking to practical outcomes while developing my understanding of brand consistency and real-world design processes.

This brief tasked me with designing 2 flyers and 1 email banner, advertising the High Performers Trip to the sales team at Citation.

This brief allowed me to explore different ways to design a social post with a clear and enticing call to action, utilising limited post copy and colour.

This brief tasked me with designing a logo for an AI Empowered Programme, where I presented 3 variations following a similar direction.

During my placement I have had the opportunity to enhance my skills through designing various social posts spanning across various brands within Citation.

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